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Harley-Davidson Inc (HOG)

Harley-Davidson Inc (HOG)
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Fundamentals

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  • Market Capitalization, $K 2,545,380
  • Shares Outstanding, K 105,268
  • Annual Sales, $ 4,473 M
  • Annual Income, $ 338,740 K
  • EBIT $ 250 M
  • EBITDA $ 481 M
  • 60-Month Beta 1.27
  • Price/Sales 0.57
  • Price/Cash Flow 4.73
  • Price/Book 0.85

Options Overview Details

View History
  • Implied Volatility 41.93% (-0.30%)
  • Historical Volatility 51.54%
  • IV Percentile 34%
  • IV Rank 32.60%
  • IV High 57.62% on 07/28/25
  • IV Low 34.33% on 12/24/25
  • Expected Move (DTE 5) 0.99 (4.08%)
  • Put/Call Vol Ratio 0.34
  • Today's Volume 1,349
  • Volume Avg (30-Day) 2,195
  • Put/Call OI Ratio 1.14
  • Today's Open Interest 48,197
  • Open Int (30-Day) 56,112
  • Expected Range 23.19 to 25.17

Analyst Rating / Earnings Estimates

Current Rating
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Hold
Based on 15 analysts offering recommendations.
Earnings Estimates - Current Qtr 06/30/26
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  • Average Estimate $0.56
  • Number of Estimates 4
  • High Estimate $0.70
  • Low Estimate $0.36
  • Prior Year $0.88
  • Growth Rate Est. (year over year) -36.36%

Price Performance

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Period Period Low Period High Performance
1-Month
22.40 +7.95%
on 05/21/26
26.99 -10.41%
on 05/11/26
+0.56 (+2.37%)
since 04/29/26
3-Month
17.09 +41.49%
on 03/19/26
26.99 -10.41%
on 05/11/26
+6.18 (+34.33%)
since 02/27/26
52-Week
17.09 +41.49%
on 03/19/26
31.25 -22.62%
on 09/17/25
-0.29 (-1.19%)
since 05/28/25

Most Recent Stories

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Harley-Davidson, 1-800-FLOWERS, Lincoln Educational, Columbia Sportswear, and Red Rock Resorts Shares Skyrocket, What You Need To Know

Harley-Davidson, 1-800-FLOWERS, Lincoln Educational, Columbia Sportswear, and Red Rock Resorts Shares Skyrocket, What You Need To Know

HOG : 24.18 (+0.29%)
LINC : 46.32 (-2.65%)
COLM : 66.18 (-2.37%)
FLWS : 4.57 (+1.56%)
RRR : 58.38 (+1.04%)
Harley-Davidson, Inc. Declares Dividend

MILWAUKEE , May 21, 2026 /PRNewswire/ -- The Harley-Davidson, Inc. (NYSE: HOG) Board of Directors has approved a cash dividend of $0.1875 per share for the second quarter of 2026. The dividend is...

HOG : 24.18 (+0.29%)
Gray Television, Harley-Davidson, 1-800-FLOWERS, and Frontier Stocks Trade Down, What You Need To Know

Gray Television, Harley-Davidson, 1-800-FLOWERS, and Frontier Stocks Trade Down, What You Need To Know

GTN : 4.01 (-3.84%)
ULCC : 6.05 (+4.49%)
HOG : 24.18 (+0.29%)
FLWS : 4.57 (+1.56%)
5 Insightful Analyst Questions From Harley-Davidson’s Q1 Earnings Call

5 Insightful Analyst Questions From Harley-Davidson’s Q1 Earnings Call

HOG : 24.18 (+0.29%)
Harley-Davidson Q1 Earnings Call Highlights

Harley-Davidson (NYSE:HOG) reported higher first-quarter retail motorcycle sales but sharply lower earnings as the company absorbed tariff costs, restructuring expenses and the effects of a new capital-light...

HOG : 24.18 (+0.29%)
Harley Pivots Hard: Can New Bikes Fix an Old Brand?

Harley-Davidson's Back to the Bricks strategy pivots to youth-focused models, leveraging a revenue beat and healthier dealer inventory for a turnaround.

HOG : 24.18 (+0.29%)
HOG Q1 Deep Dive: Tariffs Weigh on Margins, New Rider Strategy Unveiled

HOG Q1 Deep Dive: Tariffs Weigh on Margins, New Rider Strategy Unveiled

HOG : 24.18 (+0.29%)
Harley-Davidson (NYSE:HOG) Beats Q1 CY2026 Sales Expectations

Harley-Davidson (NYSE:HOG) Beats Q1 CY2026 Sales Expectations

HOG : 24.18 (+0.29%)
Harley-Davidson: Q1 Earnings Snapshot

Harley-Davidson: Q1 Earnings Snapshot

HOG : 24.18 (+0.29%)
Harley-Davidson Announces "Back to the Bricks" Strategic Plan to Restore Performance and Deliver Profitable Growth

Strategy Leverages Harley-Davidson's Competitive Advantages to Restore Volumes and Build Platform for Value Creation; Targeting over $350 million of HDMC EBITDA in 2027

HOG : 24.18 (+0.29%)

Barchart Technical Opinion

The Barchart Technical Opinion rating is a 48% Buy with a Average short term outlook on maintaining the current direction.

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Business Summary

Harley-Davidson, Inc. is one of the leading motorcycle makers of the world. It is the parent entity of company groups doing business as Harley-Davidson Motor Company (HDMC) and Harley-Davidson Financial Services (HDFS).

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Key Turning Points

3rd Resistance Point 24.81
2nd Resistance Point 24.59
1st Resistance Point 24.39
Last Price 24.18
1st Support Level 23.97
2nd Support Level 23.75
3rd Support Level 23.55

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52-Week High 31.25
Fibonacci 61.8% 25.84
Last Price 24.18
Fibonacci 50% 24.17
Fibonacci 38.2% 22.50
52-Week Low 17.09

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