What Are Wall Street Analysts' Target Price for Adobe Stock?

With a market cap of $105.4 billion, San Jose, California-based Adobe Inc. (ADBE) operates as a technology company worldwide and offers products and services that enable individuals, teams, and enterprises to create, publish, and promote content, as well as an integrated platform; and products, services, and solutions that enable brands and businesses to create, manage, execute, measure, monetize, and optimize customer experiences from analytics to commerce, and more. 

ADBE stock has lagged behind the broader market over the past year, declining 22% compared to the S&P 500 Index’s ($SPX) 22.4% surge. Moreover, in 2026, the stock has fallen by nearly 24%, underperforming the SPX’s 13.3% rise.               

Focusing on its industry benchmark, the State Street Technology Select Sector SPDR ETF (XLK) has risen 41.1% over the past year, outperforming the stock. In 2026, XLK has grown 30.3% and has also outpaced the stock.      

ADBE has not been a winner in the eyes of investors and analysts over the past year owing to its not-so-impressive fundamentals. The company’s offerings struggled to generate meaningful interest, as showcased by its average billings growth of 12.3% over the last year, which was deemed to be quite low. Moreover, the demand for ADBE’s products is forecasted to be soft over the next year as analysts estimate a growth of 9.8%. Additionally, its operating margin failed to grow last year, again showcasing lower efficiency in its business model. 

For the current year, which ends in November, analysts expect ADBE’s EPS to increase 15.2% to $19.81 on a diluted basis. The company surpassed the consensus estimate in two of the last four quarters, while missing on two occasions.   

Among the 38 analysts covering ADBE stock, the consensus is a “Hold.” That’s based on seven “Strong Buy” ratings, two “Moderate Buys,” 23 “Holds,” two “Moderate Sells,” and four “Strong Sells.”

The configuration has grown more bearish over the past months, with the stock now having seven “Strong Buy” ratings, down from 13 three months prior. 

On July 21, Morgan Stanley analyst Adam Wood downgraded ADBE to an “Underweight” rating and set a price target of $240. 

ADBE’s mean price target of $260.12 is below the current market price. Its Street-high target of $380 implies a robust 40.7% upside from current levels.