Microsoft ($MSFT) said Xbox console prices will increase worldwide beginning Aug. 1, citing a worsening storage and memory components shortage that has driven console hardware costs sharply higher. The company will raise prices by $100 for 512GB models and $150 for 1TB models, while discontinuing its 2TB console, saying storage and memory prices have risen more than 2.5x and could double again by late 2027.
- Xbox console prices increase Aug. 1 by $100 for 512GB models and $150 for 1TB models.
- Microsoft will discontinue its 2TB Xbox model.
- The company said storage and memory component costs have risen more than 2.5x and may double again by fall 2027.
- Microsoft said consoles are typically sold below manufacturing cost, making component inflation especially difficult to absorb.
- New financing, trade-in, and certified refurbished programs will launch alongside the price increases.
Relevant Companies
- Microsoft ($MSFT) – Higher Xbox pricing reflects rising hardware costs and broader pressure on its gaming business.
- Apple ($AAPL) – Recently raised Mac and iPad prices, citing similar memory and storage component inflation.
- Sony Group ($SONY) – Previously increased PlayStation 5 prices as console manufacturers contend with higher component costs.
Editor’s Note: This is a developing story. This article may be updated as more details become available.
This article contains syndicated content. We have not reviewed, approved, or endorsed the content, and may receive compensation for placement of the content on this site. For more information please view the Barchart Disclosure Policy here.
/A%20close-up%20of%20a%20General%20Motors%20corporate%20sign%20by%20lindaparton%20via%20Adobe%20Stock.jpeg)
/Delta%20Air%20Lines%2C%20Inc_%20passanger%20plane-by%20viper-zero%20via%20iStock.jpg)
