New Lucid Gravity campaign, the first from a multi-year partnership with Chalamet as global brand ambassador, debuts today
NEWARK, Calif., Sept. 4, 2025 /CNW/ -- Lucid Group, Inc. (NASDAQ:LCID) maker of the world's most advanced electric vehicles, debuted its latest creative campaign, "Driven," with an adrenaline-fueled new brand story featuring award-winning actor Timothée Chalamet. Directed by renowned filmmaker James Mangold of Minted Content, and also featuring the stunt team from Mangold's 2019 Ford v Ferrari blockbuster, the story showcases the unrivaled capabilities of the all-electric Lucid Gravity.
Read more at newswire.ca