New integration enables merchants to digitize gift cards, increase engagement, and enhance consumer convenience through Apple Wallet and Google Pay.
TORONTO, Oct. 3, 2024 /CNW/ - Givex Corp. (TSX: GIVX) (OTCQX:GIVXF), a global leader in gift card processing solutions, has partnered with Bridge, a pioneer in add-to-wallet technology, to digitize physical gift cards. This partnership aims to revolutionize how consumers store, track, and redeem gift cards through digital wallets like Apple Wallet and Google Pay, helping merchants modernize their gift card programs while unlocking billions in unredeemed gift card funds.
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