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The landscape of consumer spending is a dynamic environment, constantly shaped by economic headwinds, technological shifts, and evolving lifestyles. As we look back at 2025 and peer into 2026 and beyond, we see a fascinating bifurcation in how consumers prioritize their wallets, impacting powerhouses across the delivery and functional beverage sectors.
Two leading consumer companies are navigating these shifting tides: DoorDash (DASH) is expanding its local logistics network through non-restaurant verticals and optimized efficiency to capture a larger share of the convenience market. Celsius Holdings (CELH) is capitalizing on the "better-for-you" energy drink boom with expanded distribution and innovative functional beverages targeting health-conscious demographics.
Consumer sentiment is in high gear as DASH and CELH remain focal points for growth-oriented investors, with DoorDash expanding its local commerce strategy and Celsius continuing to capture market share through strategic partnerships. This high-growth trajectory often fuels significant price swings, creating a volatile environment that is expected to intensify as both companies release their upcoming earnings reports.
To seek to capitalize on these moves, Tradr ETFs offers 2X leveraged ETFs offers 2X leveraged ETFs that active traders can use to seek to amplify their daily exposure to each stock:
Tradr ETFs | ETF Symbol | Description |
Cboe:Â DASX | 200% leverage on DoorDash stock | |
Cboe:Â CELT | 200% leverage on Celsius Holdings stock |
DoorDash (DASH)
DoorDash is a leading local commerce platform that connects consumers with their favorite local businesses. The company's ecosystem facilitates the door-to-door delivery of food, groceries, and retail goods across numerous international markets.
The company entered 2026 focused on deeper integration into daily life, having successfully expanded partnerships beyond traditional restaurants. DoorDash is actively investing in automation and driver network optimization to maintain operational efficiency as it transitions from a food-delivery app into a comprehensive local logistics network.
DASH has confirmed it will report its fourth quarter and full year 2025 financial results on February 18, 2026. This announcement will provide critical visibility into order volume trends, the growth of non-restaurant verticals, and the effectiveness of its subscription-based loyalty programs.
The Tradr 2X Long DASH Daily ETF (DASX) seeks to provide double the daily exposure to DASH's price action, turning the stock's volatility into a precision tool for high-conviction trades in the evolving convenience economy. For more information about DASX, CLICK HERE.
Celsius Holdings (CELH)
Celsius Holdings is a global consumer packaged goods company that develops and markets functional energy drinks. The company's flagship Celsius brand is positioned as a healthy alternative to traditional energy drinks, featuring a proprietary formula intended to accelerate metabolism and burn body fat.
The company is forecast to continue its strong trajectory throughout 2026, driven by an enduring consumer fixation on clean ingredients and natural alternatives. No longer just a standalone brand, Celsius has evolved into a dominant category manager. In a landmark 2026 milestone, the company ascended to the role of Strategic Energy Drink Captain for PepsiCo in the U.S. This "Captaincy" grants Celsius unprecedented control over a powerhouse portfolio including Alani Nu and Rockstar Energy. It also provides direct influence over retail planograms, shelf-space allocation, and promotional strategy across the entire PepsiCo distribution network. This institutional integration secures a massive competitive moat as the brand aggressively scales into new demographics and international territories.
The company is estimated to report its latest earnings on February 19, 2026, providing traders with essential data on market share gains, new product extensions, and the continued momentum of the functional beverage category.
The Tradr 2X Long CELH Daily ETF (CELT) seeks to target 200% of CELH's daily performance, making it especially valuable for traders positioning on the intersection of consumer staples and the health-and-wellness lifestyle trend. For more information about CELT, CLICK HERE.
Trade Leading Consumer Stocks With Leverage
Evolving lifestyles and economic shifts are driving urgent demand for both convenience and health-focused products. DoorDash is building a resilient local logistics infrastructure, while Celsius Holdings is redefining the energy drink landscape through functional innovation.
These popular consumer stocks represent different approaches to capturing modern wallet share. DASH has consistently expanded its reach beyond meals, while CELH has rallied as it disrupts legacy beverage categories. Both operate in highly competitive environments where consumer sentiment can shift rapidly, creating significant opportunities for those tracking these trends.
For active traders, Tradr's 2X leveraged ETFs provide tactical precision:
These funds reset daily, giving fresh 2X exposure each trading day. When these stocks move 5% on earnings results or strategic partnership announcements, the leveraged ETFs seek to target 10% moves, before fees.
If you plan on trading these leveraged ETFs, remember:
- Daily reset: Performance targets apply to single trading days only.
- Volatility cuts both ways: Leverage amplifies both gains and losses.
- Active management required: Designed for traders monitoring positions, not passive investors.
- Concentration risk: Single-stock ETFs provide no diversification.
The multi-year transformation of consumer habits, fueled by the convergence of digital technology and holistic wellness, continues to redefine global retail. For active traders, the DASX and CELT ETFs provide high-conviction 2X tactical tools to amplify daily exposure to the companies at the forefront of how the world eats, drinks, and shops.
Leveraged ETFs Involve Significant Risks
Tradr ETFs are for sophisticated investors and professional traders with high conviction views and are very different from most other exchange-traded funds. Know the risks before you invest. The significant risks of leveraged and/or inverse ETFs include the risks of leverage, derivatives, and/or other complex investment strategies that they employ. These investments are designed for short-term trading for investors seeking daily, monthly or quarterly leveraged investment results.
Investors in the fund should: (a) understand the risks associated with the use of leverage; (b) understand the consequences of seeking daily, calendar month and calendar quarter inverse and leveraged investment results; (c) for short ETFs, understand the risk of shorting; (d) intend to actively monitor and manage their investment. Fund performance will likely be significantly different than the benchmark over periods longer than the specified reset period and the performance may trend in the opposite direction than its benchmark over periods other than that period.
The Funds seek leveraged investment results over a specific period and are intended to be used as short-term trading vehicles. The Funds pursue leveraged investment objectives, which means they are riskier than alternatives that do not use leverage because the Funds magnify the performance of their underlying security. The volatility of the underlying security may affect a Fund’s return as much as, or more than, the return of the underlying security.
The Fund will not attempt to position its portfolio to ensure it does not gain or lose more than a maximum percentage of its net asset value on a given trading day. As a consequence, investors in a Fund that seeks two times daily performance would lose all of their money if the Fund’s underlying security moves more than 50% in a direction adverse to the Fund on a given trading day.
ETFs involve risk including possible loss of principal. There is no assurance that the Fund will achieve its investment objective. Principal risks and other important risks may be found in the prospectus.
Investors should carefully consider the investment objectives, risks, charges and expenses of the fund before investing. To obtain a prospectus containing this and other important information, please visit www.tradretfs.com to view or download a prospectus online. Read the fund’s prospectus carefully before you invest.
Distributed by ALPS Distributors, Inc, which is not affiliated with AXS Investments or its Tradr ETFs. AXI000864
The above is sponsored content. Barchart was paid up to seventeen thousand five hundred dollars for placement and promotion of the content on this site and other forms of public distribution covering the period of January - February 2026. For more information please view the Barchart Disclosure Policy here.
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