Vitamin Blue Inc (VTMB)

Vitamin Blue, Inc. was incorporated in Delaware on May 25, 1999, under the name The Influence, Inc. The Company is a water boardsports company based in Costa Mesa, California. The Company designs, manufactures and distributes water boardsports wear (boardshorts, t-shirts and fleece jackets) and water boardsports accessories (board bags, paddle bags and rack pads). The Company focuses on four types of retail outlets: surfboard manufacturers, surf shops, specialty stores and department stores. The Company distributes the majority of its products through surfboard manufacturers and surf shops. The focus of the company is surf wear and surfing accessories. This distribution channel typically consists of single to multiple retail outlets, located in or near water communities, focused on the central boardsport market. Surf and Standup Paddle shops are an authentic retail source for complete lines of water boardsport wear and water boardsport accessory products. Water Boardsports Accessories include: Board Travel Bags, which offer board protection and can be used daily or for long distance surf trips, Water boardsport Gear Travel Bags, which are duffle bags used to carry water boardsports essentials on trip, Paddle Bags, which are used to protect paddles, Roof-Rack Pads, used on existing car roof racks for board protection and security on daily surf outings. The Company is subject to significant competition that could impact the ability to gain market share, win business and increase the price of the products. The Company faces strong competition from a wide variety of firms, including large, retail box or discount as well as small businesses. The Company is subject to certain federal, state and local laws and regulations affecting the business and products, particularly those promulgated by the Federal Trade Commission and the Consumer Products Safety Commission.