Quadintel recently added a new market research report named “Licensed Sports Merchandise Market.” The research provides a thorough analysis of the global market in relation to the major growth-influencing opportunities and drivers. The study also maps emerging trends and their effects on current and forthcoming market developments.
The research sheds light on the industry-specific difficulties that the major companies and the Licensed Sports Merchandise Market as a whole are now experiencing. This will eventually assist market players in making profitable investment decisions. Market analysts have researched the market using numerous market segmentations in order to help the main players comprehend its structure.
The Global Licensed Sports Merchandise Market is expected to reach a revenue of USD 33.99 Bn by 2023, from USD 26.47 Bn in 2018, expanding at a compound annual growth rate (CAGR) of 5.1%.
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Leading Competitors in the Market are:
1. Nike
2. Adidas
3. G-III Apparel Group
4. Under Armour
5. Fanatics, Inc.
6. VF Corporation
7. Puma
8. Li Ning Company Limited
9. DICKS Sporting Goods
10. ANTA
The study examines the size, CAGR, consumption, and market production. Additionally, experts have provided insight into potential areas and nations, which are likely to contribute to the market’s growth.
The study has examined the market based on segments to broaden comprehension. The paper has included estimates of their growth potential and contribution to the overall Licensed Sports Merchandise Market size. The market is expertly segmented by our market analysts, who also carefully assess the growth potential of each and every segment examined in the study.
The report’s segmentation research, which considers the market potential of the various segments examined, provides an excellent understanding of the market. It helps market participants concentrate on market segments with high growth rates and develop effective business strategies to establish a competitive advantage.
Segmentation Overview
Product segment insights:
The licensed footwear segment is expected to expand at a CAGR of 5.4% through the forecasted period of 2018-2023, and will account for a market share of around 42% by 2023. The growing popularity of sports leagues is creating direct demand from fans for different types and styles of licensed footwear. To cater to this demand, manufacturers are offering innovative, high-quality, and cost-effective products. The apparel segment is close on its heels it is expected to witness a CAGR of 5.1% through the forecasted period of 2018-2023 and account for a market share of around 36% by 2023.
Distribution channel segment insights:
The offline distribution channel held the largest market share (66%) in 2018. This is because most fans prefer to be physically present while buying their favorite gear to ensure a perfect fit and to check its authenticity. However, the online distribution channel segment, with a 34% market share in 2018, is expected to witness a higher CAGR of 6.3% during the 20182023 period. Companies like Amazon are gaining popularity among consumers since retailers and manufacturing companies are using technology and social media to encourage consumers to buy merchandise online.
End user segment insights:
Although the mens category held the largest market share (58%), the womens segment is expected to witness a higher growth rate (5.5%) through the forecasted period. Womens participation in sports has improved over time – the number of women playing sports regularly in England has reached an all-time high of 7.21 Mn – along with an increase in the number of female sports viewers. Women account for over 40% of the National Football League fan base. As a result, major companies such as Nike and Adidas have increased their merchandise marketing efforts, even in the Middle East, which is boosting the growth of the womens segment.
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Regional insights:
Based on regions, the global licensed sports merchandise market is segmented into North America, Europe, Asia-Pacific, Latin America, and the Middle East and Africa.
In 2018, North America accounted for an approximately 65% share of the market. The revenue from licensed sports merchandise in North America increased by 4.65% in 2017, driven majorly by an increase in TV viewership of sports leagues in the region. Latin America is expected to witness the highest growth rate over the forecasted period.
Competitors can use the geographical analysis of the market presented in the report as the ideal tool to find untapped sales and business expansion chances in various areas and nations.
Every regional and national market is taken into consideration for research, and analysis has been carefully examined based on market share, the potential for future growth, CAGR, market size, and other crucial factors.
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The study objectives of this report are:
- To study and analyze the global market size (value & volume) by company, key regions/countries, products and application, history data, and forecast to 2025.
- To understand the structure of market by identifying its various subsegments.
- To share detailed information about the key factors influencing the growth of the market (growth potential, opportunities, drivers, industry-specific challenges and risks).
- Focuses on the key global manufacturers, to define, describe and analyze the sales volume, value, market share, market competition landscape, SWOT analysis and development plans in next few years.
- To analyze the growth trends, future prospects, and their contribution to the total market.
- To project the value and volume of submarkets, with respect to key regions (along with their respective key countries).
- To analyze competitive developments such as expansions, agreements, new product launches, and acquisitions in the market.
- To strategically profile the key players and comprehensively analyze their growth strategies.
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The Study Explore COVID 19 Outbreak Impact Analysis
- What should be entry strategies, countermeasures to economic impact, and marketing channels?
- What are market dynamics?
- What are challenges and opportunities?
- What is economic impact on market?
- What is current market status? What’s market competition in this industry, both company, and country wise? What’s market analysis by taking applications and types in consideration?
Key Points Covered in Licensed Sports Merchandise Market Report:
Chapter 1, About Executive Summary to describe Definition, Specifications and Classification of Wealth Management Software market, Applications, Market Segment by Regions North America, Europe or Asia;
Chapter 2, objective of the study.
Chapter 3, to display Research methodology and techniques.
Chapter 4 and 5, to show the Overall Market Analysis, segmentation analysis, characteristics;
Chapter 6 and 7, to show the Market size, share and forecast; Five forces analysis (bargaining Power of buyers/suppliers), Threats to new entrants and market condition;
Chapter 8 and 9, to show analysis by regional segmentation, comparison, leading countries and opportunities; Regional Marketing Type Analysis, Supply Chain Analysis
Chapter 10, focus on identifying the key industry influencer’s, overview of decision framework accumulated through Industry experts and strategic decision makers;
Chapter 11 and 12, Market Trend Analysis, Drivers, Challenges by consumer behavior, Marketing Channels and demand & supply.
Chapter 13 and 14, describe about the vendor landscape (classification and Market Positioning)
Chapter 15, deals with Wealth Management Software Market sales channel, distributors, traders, dealers, Research Findings and Conclusion, appendix and data source.
……..and view more in complete table of Contents
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