Ecard Inc (ECRD)

EcoReady Corp, formerly CentraCan Incorporated, was incorporated in the State of Florida on March 21, 1997, under the name of Premier Supplements, Corp. The Company is a technology company that offers sustainable solutions to the commercial and retail customers with sustainable electronics products. Initial products offered by the Company consist of alkaline batteries and a new generation of efficient outdoor lighting fixtures. It operates in the electronics/appliances and electric power technology industries, with a range of new sustainable product solutions and services. The Company will offer products through its operating subsidiaries, EcoReady Lighting, Inc. and PerfPower Corporation Its product mix was created to facilitate cross selling. This will include regional chains, such as Shop Rite, Shaws, Gristedes, Menards, Meijers, Harris Teeter, Bashas, Wegmans, as well as national retailers Whole Foods, Krogers, SuperValue and Safeway; national drug store chains, such as Walgreens, RiteAid and CVS, as well regional chains, such as Duane Reade; mass retailers will include Target and Walmart; electronics targets are Best Buy, 6th Avenue Electronics, Brands Mart, Crutchfields, B&H Photo, ABC Warehouse, CompUSA, and Frey's Electronics, Office Depot, and Warehouse Clubs targets are Costco, BJs and Sam's Club. On May 11, 2010, the Company acquired all of the outstanding stock of EcoReady Corporation. EcoReady thereafter changed its corporate name to PerfPower Corporation and became a wholly owned subsidiary of the Company. In December 2010, the Company completed the acquisition of EcoReady Corporation. PerfPower sells a range of PerfPower alkaline batteries, which offers competitive pricing, performance and green components, such as recycled and recyclable materials. The batteries themselves are manufactured with recycled materials and contain no lead, mercury or cadmium. PerfPower batteries are sold with a free recycling initiative. EcoReady Lighting, Inc., a wholly owned subsidiary of the Company, has entered into a membership agreement with Firebird Ventures, LLC, an outdoor lighting technology company, which will offer a range of lighting systems for roadway and area-lighting applications, as well as specialty light emitting diode (LED) and safety lighting products. Its initial product offering in the alkaline battery segment provides over 20 different product packaging options of the AA, AAA, C, D and nine volts battery sizes. The range starts with the products that are two and four packs, to bulk sales for online, warehouse clubs and commercial applications. The selection will include low and moderately priced combinations, as well as new and innovative elements, such as the recycling initiative. The Company's main competitors include Duracell and Energizer.