The resurgence of Buybuy Baby (BBBY) represents a bold bet on the enduring appeal of in-store shopping for baby products. Emerging from the bankruptcy of its former parent Bed Bath & Beyond, Buybuy Baby...
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As the Overstock rebranding buzz turns into a hangover, investors must decide whether or not the recent Bed Bath euphoria goes beyond a short-term rally.
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When the market corrects, the biggest winners often get hit hardest. Second quarter earnings reports will show if more profit taking or more gains are ahead.
While re-branding news sparked enthusiasm for Overstock shares, it will ultimately have to translate to stronger sales and profits.
The online retailer is making a move to pick up market share in a challenging retail environment.
Overstock.com went shopping at Bed Bath & Beyond, and investors love the purchase.