CARY, N.C., July 27, 2022 /PRNewswire/ -- As data deprecation draws near and the demise of the third-party cookie is imminent, marketers are developing a first-party data strategy to plan, personalize and activate customer engagements. For this next generation of marketing, a customer data platform (CDP) that empowers marketers with advanced AI and analytics capabilities will be crucial. SAS has been named a Leader in the 2022 Gartner® Magic Quadrant™ for Multichannel Marketing Hubs, with recognition based on its ability to execute and completeness of vision.
Read more at prnewswire.comSAS Named a Leader in 2022 Gartner Magic Quadrant for Multichannel Marketing Hubs
PR Newswire -
Wed Jul 27, 2022
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