How Brokerage Firms Can Benefit From Barchart Impact

Brokerages are constantly seeking innovative ways to expand their reach and connect with potential clients and investors. Enter Barchart Impact, a new media syndication offering that connects brokerages with millions of investors on Barchart.com and hundreds of other sites in the Barchart syndication network, offering many benefits for those firms looking to boost brand recognition, generate leads, broaden their audience and promote their trading platforms.

How exactly does Barchart Impact help brokerage firms? Let us fill you in…

Expand the Reach of your Trading Services

Barchart's vast network connects brokerages with millions of investors and market professionals, allowing you to tap into a massive pool of potential clients. This exposure can be a game-changer for brokers looking to increase the awareness of their products and platforms and connect with a broader audience.

Building Brand Recognition

Establishing a strong brand presence is essential for brokers. Barchart Impact enables brokerages to showcase their trading expertise, share market insights, and position themselves as an authority in the world of finance. By utilizing Barchart Impact, they can build credibility and trust among the trading community.

Generating Leads

In the financial industry, lead generation is crucial for growth. Barchart Impact provides a unique platform to capture the attention of potential clients actively seeking financial information and services. By utilizing Barchart Impact, brokerages can attract quality leads interested in their trading platform, increasing their chances of converting them into loyal clients.

Promoting Your Trading Services

Barchart Impact is not just a tool for sharing content; it's a powerful means of promoting your trading services. Whether you're offering investment advisory, brokerage services, or trading tools, Barchart Impact allows you to showcase your offerings to a highly targeted and engaged audience.

That all sounds great, right? But you’re probably wondering how exactly Barchart Impact enables brokerages to accomplish all of it. Here’s how…

Premium Placement Sponsored Content: Brokerage firms can run sponsored content alongside news stories on Barchart.com and receive a guaranteed number of views. This ensures that the brokerage’s message gets the attention it deserves, presented in a native and engaging format that resonates with potential clients.
Content Services: Need help or don’t have time to write your own sponsored content? Our skilled writers are ready to craft compelling material that speaks directly to your target audience.
Syndication & SEO: Brokerages can leverage our vast syndication network to maximize content visibility. The added bonus is that this exposure also enhances the brokerage website's SEO, which is indispensable for firms seeking to stand out in the digital landscape.
Dedicated Emails: Brokerages can reach their intended audience directly with targeted emails. Barchart Impact provides access to our extensive email list of over 300,000 investors and traders, delivering a highly relevant and receptive audience right to your virtual doorstep.
Social Media: Brokerages can leverage Barchart's robust social media presence, reaching over 110,000 subscribers across various platforms. This is a strategic approach for brokerages looking to engage and interact with their audience effectively.
Newsletters: Brokerages can claim prime visibility at the forefront of Barchart newsletters, placing your brand's message where it's sure to be noticed by the financial community.

Barchart Impact has been meticulously designed to elevate brokerages’ brand recognition, stimulate lead generation, and strategically promote their services. To discover how Barchart Impact can revolutionize your brokerage's outreach, reach out to us at impact@barchart.com or visit barchart.com/impact for more information!